Business Development & Marketing

Master top-down selling approach.  Identify valid prospects and pipeline opportunities.  Engage prospective clients to obtain pain points and quality intelligence needed to move opportunities through the pipeline to close.  Gain customer buy-in before the RFP process.  Work cross-functionally with channel marketing, technicians and project management to ensure deliverables.  Increase existing account base revenues through nurturing customer relations and uncovering VAS opportunities.  Increased new business growth 133%.  President Circle 3 consecutive years.

Develop channel and vertical marketing strategies.  Design compelling sales presentations that address complex operational issues and showcase value propositions and solutions.  Coordinate and execute large trade-shows, create external training materials and perform product training at the c-suite and management level.  Conduct field research and create surveys and white papers for analysis and development of value add solutions and single-source opportunities.  Manage 4,000 product units and support a team of Enterprise Sales Executives. Clients include McDonald’s, Blue Cross Blue Shield, United Airlines, KPMG.

Spearhead initiatives crucial to business growth and success by identifying and capitalizing on VAS, while driving significant expansion of customer base resulting in more than 200 percent increase in sales revenue.  Exceed regional sales targets by 113 percent.